MANAGEMENT TEAM

REUVEN BEN MENACHEM

Chairman

Reuven Ben Menachem is the Founder and former CEO of Fundtech, a leading global provider of software to the financial services sector.
Mr. Ben-Menachem led Fundtech to a successful IPO in 1998 and raised $100 million in a secondary offering in 1999. He sold Fundtech to GTCR (a Chicago-based private equity firm) in 2011, and in 2015 Fundtech was sold to a strategic buyer for $1.25B.
Prior there to, Mr. Ben MEnachem was employed at Logic Data Architects, as a Technical Director and Product Manager. From January 1984 to June 1986, served as a Director of Banking Systems at Manof Communications Systems. Prior to this role, served as a Senior Programmer and Analyst in the Israeli Air Force.
Mr. Ben-Menachem studied for a B.A. in Business at Haifa University.

AYAL LEIBOWITZ

Chief Executive Officer

Mr. Leibowitz brings over 20 years of IT and software development management experience to his position. Mr. Leibowitz is one of the founders of Modelity. Before being appointed as the CEO, he held the position of Vice President of Research & Development (between 2000 and 2007) and Vice President of Sales (between 2007 and 2008). Prior to founding Modelity, Mr. Leibowitz worked at Virginia-based MainControl, Inc. between 1996 and 1999, where he managed the development of software products for Systems Management. Mr. Leibowitz also counsels to Symantec Corporation (NASDAQ: SYMC) in the Application Performance Management area.

ASAF SERI

President & Chief Operating Officer

Mr. Seri brings over 20 years of experience in both software development and projects management. Before joining Modelity, Mr. Seri worked as a project manager in Software AG Israel (formerly SABRATEC LTD.), a leading software company that specializes in legacy integration. Mr. Seri served in the Israel Defense Forces’ intelligence R&D unit. Mr. Seri holds an MBA in Marketing Management, and Strategy (Summa Cum Laude) and a B.A in Computer Science & Business Administration (Cum Laude), both from Tel Aviv University.

URI MELZER

Head of Customer Success

Mr. Melzer is a tenured high-tech veteran, bringing Modelity over 35 years of cross-operational experience. His expertise extends to the development and implementation of large scale information systems and account management; customer services and support; and operations management. Uri is adept at working with both customers and partners in global organizations. Prior to joining Modelity, Uri held senior management positions with Fundtech (now Finastra) as EVP for Global Customers & Services; Amdocs as VP in the APAC Division; Surecomp as SVP for product development and customer care and more. Uri holds a BA in Economics and Computer Science from Bar-Ilan University and an MBA from Tel-Aviv University.

RAVIT LEVANON

Chief Commercial Officer

Ms. Levanon has a background of over 17 years in financial markets. During the past few years in Modelity Ms. Levanon gained extensive experience in product management and sales roles, while contributing to the successful marketing of Modelity’s trading systems to a range of leading financial institutions. Before being appointed as the CCO, she held the position of VP of Sales, Trading and Advisory. Prior to joining Modelity Ms. Levanon worked as the senior analyst for the provident funds of the First International bank of Israel and as an analyst for Discount Bank and Dan & Bradstreet. Ms. Levanon holds an MBA and a B.A. in Economics and Business Administration from Bar Ilan University.

MENI KUGLER

VP Finance

Mr. Kugler has extensive experience as a senior level finance leader in the software and technology industry.
Mr. Kugler held a number of high level positions including Head of Finance for the Payments Division at DH (Formerly Fundtech), before that held the position of VP Financial Planning at Fundtech. Mr. Kugler holds an MBA and a BA in Economics from the Hebrew University in Jerusalem.

DAPHNA KEINAN MOR-HAIM

VP Human Resources

Ms. Keinan Mor-Haim brings over 15 years of HR experience in the fields of diagnostics, recruitment, consultant and development. Since joining in 2012, she is leading all HR aspects in Modelity.

Prior to joining Modelity, Ms. Keinan Mor-Haim founded and led Persona, an HR outsource company for start-ups, and helped building the HR infrastructures in several Israeli start-ups.  As an independent consultant, she partnered with start-up founders to design their companies’ culture and achieve greater measurable outcomes, as well as helped private individuals in building their career path.

Ms. Keinan Mor-Haim holds a BA in Philosophy and MA in Conflict Resolutions from Tel-Aviv University, and she is a certified group facilitator and mediator.

ERAN ELAD

VP Product

Mr. Elad has more than 15 years of experience in the field of financial modeling and information technologies. He has a broad depth of technological and financial knowledge, especially in the field of structured products. He has been participating in European regulatory and quant forums and lecturing on financial technology in various market events. He is responsible for product management and implementing Modelity’s structured products technology in various territories around the world. Before being appointed to his current position, Mr. Elad spent several years with Modelity working in the fields of sales, pre-sales, marketing and in leading IT positions. Mr. Elad holds a B.Sc. in Computer Science (Cum Laude) from Tel Aviv University.

ERAN KFIR

VP Operations

Mr. Kfir has more than 15 years experience working with global software companies. He directs the Operations activities in Modelity – leading the Production services and customer support, System/IT & Quality Assurance.

Prior to joining Modelity he worked in Formula technologies & Amdocs, specialized in the Software Performance Assurance and several IT management roles. Mr. Kfir has worked in Modelity for more than 8 years and holds a B.A In Economics & Software systems from Tel Aviv University.